Be many-sided, but transparent. A well-written contract defines or explains each term or condition only once. ou need clerks who can induce acquaintances to visit your store, cajole visitors into customers, and coax customers to become larger buyers. In addition, most business owners don't really know what their equipment costs them annually or how much they should charge per hour when it is used.

Ideas that change our behavior

Strategic allies usually come to you for something specific technology, distribution, complementary customer sets, etc. Values are created in relationships because resources are combined through relationships. Use outside instructors when introducing new or technical subjects. The element of truth in the first theory is that wages can never, for any length of time, fall below the cost of subsistence.

Lots of people know what to do, but few people actually do what they know

Has competition for your new product arisen sooner than you guessed? Environmentally sensitive business practices have traditionally been engaged more for ecological concern than economic benefit. Advertisers are not going to spend money advertising on sites few people visit, and, for the first few years at least, not enough people will be visiting yours. Change your role from hands-on controller and doer to coach and leader.

Control your distribution

A leading merchant in New York found his calling through having loaned money to a friend. Decide which customers need more attention and how you can get a bigger return on the marketing money you invest to maintain customer relationships and increase your net profit potential. Cash flow should not be confused with revenue, or income, which is simply the amount of money which has been promised to you but which may or may not have actually shown up yet. Surveys show that most people will answer to the right, but the correct answer is to the left. And interestingly, when riding a bicycle, nearly everyone will correctly and intuitively turn the handlebars to the left.

Form, storm, norm, perform

Management is no different. The return to your company in productivity, quality work, motivation, and staff loyalty will be exponential. This toxic behavior stops people from wanting to contribute more and become the best they can be. The management consultant s business plan, therefore, wouldn t have a section on inventory or its management, control, and reduction.

Company gross profit

In actual practice, no. Certainly you have to be selling your products and services at a profit that will let you sustain the business long-term. When visiting or contacting customers, always ask for referrals. Decide what you have to do to become profit-driven.