SEO is a long-term commitment that offers long-term results. Know that good SEO isn’t going to take a few days and you won’t see huge results in weeks. SEO takes months, but the benefits last for years. You need to come up with blog post ideas, and there are various sources of data that can help you come up with topics. Randomly guessing without leveraging these data sources will hinder your potential. So how can we figure out what people are searching for when they are on Google? Your website should be accessible to the search engine crawlers and the users with optimum site-load-speed and needs to be devoid of any broken links or errors. Sites with high accessibility enjoy better rankings than sluggish, faulty websites. The link structure of the Web serves to bind together all of the pages that have been made public as a result of someone linking to them. Through links, search engines’ automated robots, called crawlers or spiders, can reach the many billions of interconnected documents.

Data Mining – Release the Scrapers

Google may penalize specific tactics, but they will never penalize quality. We use keyword research to identify potentially useful queries for which a site is not receiving traffic. Keyword research is often abused by aggressive Web marketers who pursue an endless keyword strategy. Endless Keyword marketing continually adds keyword targets to a Website’s list of desired queries. This leads to an overabundance of content production and production standards suffer. Join popular online forums and post valuable comments and discussions with links back to your site. This can get others to do the same if they like what they see. I’d rather have a more relevant link with low authority. I’d hope that was better for traffic, but I’d not really expect it to have the same effect on rankings as a higher authority link with lower relevance.

Links make the web go round.

If you take the time to apply these tips to your search engine optimization plan, you are going to see some great results. No results happen overnight but these tips and advice are sure to help you get the results that your sites need a bit quicker than you would accomplish it otherwise. The closer to the start of the title tag any given keyword is, the more likely it will be to rank for that keyword based query. Do not try to avoid no-follow links completely. These links may have value in improving your search rank. Many marketers talk about the specifics of algorithms, content updates, spider-bots etc, but there’s no need for many business owners to worry too much about this. All you need to do to focus is assume that search engines want to get the most relevant articles, posts and products in front of an audience.

The meta keywords tag is not a ranking consideration

A page’s speed is crucial, so don’t forget testing it from time to time. From heavy images to unnecessary scripts, there is always a reason that your site gets slow.. It is worth noting that when it comes to link building, it is very difficult to find a site owner willing to give you a link freely. Usually you give something back in return. If your site has a blog with public commenting turned on, links within those comments could pass your reputation to pages that you may not be comfortable vouching for. According to SEO Consultant, Gaz Hall: "You want a user to click your result in Google, and not need to go back to Google to do the same search that ends with the user pogo-sticking to another result, apparently unsatisfied with your page."

SEO can be overwhelming for any number of reasons

Google Analytics is an intuitive and free measurement platform that gives you insight into all of your webpages. It all starts with a line of code that you put in the header of your website that will let you install a container of Google tags, that will give you visibility in your analytics Dashboard. Relevance versus authority: these two metrics are always at the forefront of a link builder’s mind. Off page SEO is a long term and time consuming process.It includes acquiring backlinks to your webpage from the authority sites, Social media and Social bookmarking. Off page factors work in the background to improve the search rankings. Your job is to scope out sites that might be responsive to a message from you, to look at the type of content they publish and then to write a post that’s along the same lines. You then contact the site owner by email and show them your content, asking if they would like to publish it.