A recent business plan for a chain of coffee shops, for example, included photos of the proposed location, mock-ups of menus, and maps of the competition s locations. If you find a department that does not pay, change methods or your goods, and if still unsuccessful drop it. Suddenly that high-volume operator becomes a helpful traffic builder, not a dangerous competitor. And never make the mistake of trying to overawe a reader with your expertise.
Success usually comes to those who are too busy to be looking for it
patrons feel that
you are their friend. Make people
a top priority.
orientation and commitment
between two or more businesses in more or less continuous relationships provide elements of stability in an unpredictable context. This is
extremely important, because
you don t want to gain numerous unhappy customers who could become anti-ambassadors for your brand.
Is Your Company Getting Rusty in Research and Development?
systems in place,
you free up time to concentrate on real business growth opportunities, like converting repeat customers into loyal customers, seeking joint business ventures, looking for ways to maximize your bottom-line profits, motivating and inspiring your people, and finding time to enjoy the benefits of business ownership. As a
result, they have
lots of time to enjoy the benefits of a business that works for them. Think about
your plan the
same way. Even if
you aren t
in an industry likely to purchase buildings or patent valuable technology, the business derives value from the fact that it can generate profits into the future.
Give people the tools they need to improve.
excel in one
area of business are often promoted to supervisory positions. Identify what
you need to
train your people to do and then make these your training topics at least once or twice every year. Identify what
you want in
the areas of profit, finances, customers, employees, market, service, quality, wealth, and freedom. If the
loan for initial
capital will be based on security instead of equity within the company, you should also specify the source of collateral.
Can Production help to grow your business?
will the buying
firm be able to attract suppliers that are prepared to award the buying firm the priority it is looking for. To build
an excellent company,
create, draft, and implement operational systems to minimize problems and maximize profits! All these
moves, and many
more you could take, have a good chance of working if your careful comparison of plan projections with actual results warns you of impending danger. Most business
owners spend far
too much time doing the wrong things well.
Send thank you cards after customer contact
your customers to
pay you upfront, whether they are individuals or other companies. Your company
can't grow if
you do things in a disorganized and chaotic manner. Decide which
customers need more
attention and how you can get a bigger return on the marketing money you invest to maintain customer relationships and increase your net profit potential. What you
GET is a
RESULT of what you GIVE!