Measure and monitor what is working and update your strategy on the fly. Although Google Plus might be one of the less popular social networks out there, it’s still part of the Google Suite of applications and does play a part in boosting your site’s search visibility. The Google Search Console is an important basis for website monitoring. Not only is the sitemap.xml uploaded to the Search Console, you also obtain important data about the most common keywords used to find the website on Google. In addition, the Search Console also informs you about hacked websites and warnings to unnatural links. The user always comes first. So, if you can’t fit the keyword in naturally anywhere, just forget it and use it in your image alt-text etc.

SEO Writing is Not Just About Using Words to Get Rankings

Web pages must contain a minimum number of words, feature targeted keywords and highlight local modifiers to ensure they appear prominently in relevant, organic search results. Certain words present an ongoing challenge for the search engines. One of the greatest challenges comes in the form of disambiguation. Every time a search engine finds your website next to your competitors, it tells them that your company is in a related niche. Content curation is a common way to collect, restructure, and republish existing content. The collection of material often provides new perspectives for users on content ideas you’ve already covered. For content curation to be successful, you first look for appropriate sources and then use your own blog to purposefully publish the content. Personal social media channels also help spread content easily. Popular topics often provide a lot of traffic.

Easy internal linking

Search Engine Optimization is a very hot topic on the World Wide Web. After-all, everybody wants to rank higher and come up on the first page of Google search and get more traffic. Head terms are searched more frequently, have less words (3 or less in most cases) and are often much more generic and competitive as a result. Long-tail terms are longer phrases (commonly over 3 words) and more specific. While long-tail keywords are usually less popular, we can usually tell exactly what the searcher is after. Google has drawn conclusions about user-behavior in search, realizing that searches prefer to see a variety of media formats for a given search query. To rank, you need authority. To have authority, you need links. To get links, you must be visible with people who create content. Therefore to rank, you need relationships.

A successful company will have a strategy for both desktop and mobile

The content on your blog or website is the digital salesperson in the organization, and should follow the same brand values and guidelines. You should search your favourite search engines for search terms such as: “add url”, “suggest website” and add your website to these sites. All of this constitutes to link building for your website. The quality of the content is vastly important to SEO. How well-written is it? Is it riddled with spelling and grammatical errors or is it error-free? Gaz Hall, an SEO Expert from the UK, said: "Every “vote” or link to your site helps determine the value of your site. However, it’s not just the sheer number of links your website gets."

You ask what is slow?

Link Building is arguably one of the easiest steps to Search Engine Optimization, since links don’t really need to be written or phrased in a certain way. Search Engine Optimisation - SEO - Is the art of getting search engines to discover and rank the content on your website. When someone types a query into search engines they run through all the websites they have indexed to give the most relevant ones in the search result. It doesn’t matter how many searches a keyword has in a month if it doesn’t accurately reflect the content on your page! Google doesn ’t want a website owner to be able to artificially climb its SERPs. Rather, Google wants websites to climb the ranks only when they are genuinely valuable and popular with the audience. It wants to see natural, organic links that you haven’t paid for and it wants to see deep, relevant and interesting content.