The Lazy Man's Guide To Investors

Employees are too often hired based on what you hope they can do, regardless of their r??sum??s. Every company depends on a unique combination of these resources in order to operate, develop and create value. It s about serving an audience, a market, and responding to a need …

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Do your marketing while you?re busy

If you re starting a fine restaurant, for example, and your chef graduated at the top of her class from the Culinary Institute of America, play that front and center. Scarcity doesn t mean that you will be running out anytime soon. Why are online courses better than consulting? When …

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What do you do to keep customers?

Don't be fooled. Hire a financial professional. It reflects your ideas, intuitions, instincts, and insights about your business and its future and provides the cheap insurance of testing them out before you are committed to a course of action.It may seem dishonest to say that a business plan can …

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Nobody wants old news or information.

Nobody wants to wait for anything anymore. Seed money is usually a relatively small amount of cash, up to $250,000 or so, that is used to prove a business concept has merit. All businesses have similar concerns and responsibilities, including marketing, research, development, purchasing, production, management, accounting, human resources …

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Be creative

Let not the smallest thing be done in a slipshod way. This can be investments, money, family, time, freedom, peace of mind, contentment, enjoyment, success, or owning a business that works for you. The reality is, of course, that the grass isn't always greener on the other side of the …

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Ask non-customers why they don?t buy from you

Also, because most retail businesses deal primarily with cash or near- cash equivalents (credit cards), funding requirements for accounts receivable are relatively low compared with some of the other business categories, which means, in turn, that the capital requirements for entry can be comparatively low, depending on how much inventory …

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Promotions need to stay fresh

There are reasons people want to work for your company. Your plan should take notice, however briefly, of the fact that you have received or applied for any necessary licenses and certificates. If you are looking for millions of dollars in seed capital to start a risky venture, you will …

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Product plan completed

But it doesn't have to be that way, and the advent of direct debit and the ability to take payment online and over the phone has made it much easier for small firms to take payment immediately. Most entrepreneurs start their companies without a clear vision of what they want …

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Is Your Company Getting Rusty in Design?

In order to get what you want, you must offer more than your competitors. In the publishing business, I know of no less than six positions actually yawning for the men to come and fill them--not clerical positions, but positions of executive authority. Ask lots of questions. There are important …

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Finding England in Books

Before you go on your British holiday it’s always fun to whet your appetite for a place by reading about it. When it comes to reading about England, you have almost endless possibilities. Here are a few suggestions.

Has any country produced as many great and enduring writers as …

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A lazy person's guide to Sourcing

All these moves, and many more you could take, have a good chance of working if your careful comparison of plan projections with actual results warns you of impending danger. The element of truth in the first theory is that wages can never, for any length of time, fall below …

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