Required approvals list

It is important, however, that the new product offer something the older one does not in order to prevent confusion or resentment among customers. Only after you know the exact amount of your company equity or capital investment can you determine the return on investment you want to shoot for …

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A lazy person's guide to Accounting

What aspect of performance product demonstrations, kinetic rather than static physical displays, even store pets can be the accidental reason customers visit your store and buy from you? According to the National Credit Union, there are more than 7,000 credit unions in the country with nearly 100 million members …

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How to teach sales

Know and track your numbers. An accountant might send out a monthly white paper report on ten ways to improve your business. Under the name of the 'iron law of wages,' this theory is still put forth by the socialists as the explanation--together with the institution of private property--of wages …

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Be Direct with your Customer Service

They work best when a company's products and services are similar to those that were previously successful, when the upper tiers possess expertise or resources the lower tiers do not, and when the cost of mistakes by inexperienced staff would be prohibitive. To build a profitable business, you must know …

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Employees need to understand the big picture

Plastic, for example, is a common product or ingredient substitute for, and thereby provides competition to, metal, glass, ceramics, and other materials. Often, the solution is very different from the one the customer assumed. Their purpose is to achieve company goals and optimize time, energy, money, people, equipment, and materials …

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Train employees

Even New York City hot dog vendors must be licensed by the city before they can unfurl their carts colorful umbrellas. Do home remodel customers want the lowest price or piece of mind? In fact, if you can show you re probably going to be growing a lot, you may …

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Training employees

You work on exciting things, new opportunities, and what really makes a difference. A good salesperson first seeks to understand the true nature and extent of a customer's problem, and only then offers a solution. Manufacturers dictate design and production to suppliers. If you jot down a paragraph on the …

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A lazy person's guide to Research and Development

Then you ll want to emphasize such things as stock options and other aspects of compensation, as well as location, work environment, corporate culture, and opportunities for growth and advancement. In any economy, good or bad, people want to be treated with respect and are more likely to become part …

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