Having fun with Google algorithms

Facebook characteristics using email addresses, phone n While we don't have official word from Google (we never do), a lot of industry experts are in agreement that Google builds an overall quality score for your website. From a quality page point of view, duplicate content is a low-quality indicator. Boilerplate …

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What can Instagram teach you about bounce rates

Submission via Google Webmaster Tools is the most effective way to manage your crawl and to be crawled quickly. How powerful a website is in the eyes of Google. You can use a metric called Domain Authority to gauge this. Choosing an agency begins with the development of quality selection …

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The lazy way to organic links

The benefits of guest blogging are endless and often underrated. By tapping into already established communities, you can increase your reputation, build high-quality backlinks, get more exposure to your website and much more. Marketers will often ignore (or confuse) SEO in favor of (PPC) SEM, but by doing so they …

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Learning about content

The keywords tag is another way to educate search engines about your website. Often webmasters are actually unaware of their site downtimes. The more complex the search term is, the more willing users are to explore search listings beyond the first few positions. These include greater search engine results page …

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Google ranking factors can be affected by SEO campaigns

The length of your content isn't necessarily an indicator of thinness, Google can also judge the value of content with the "time to long click" metric, which measures how long a user stays on a page after finding it on a SERP before going back to the search engine and …

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Unlocking the mystery of web 2.0

Learning means excitement for your brain; think of it as a data party. When you build backlinks, you have to be very cautious not to leave footprints, and make the links look natural. Personal digital assistants, such as Applees Siri, have increased the amount of voice-based searching that takes place …

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Actionable tips on trust rank and Pinterest

Some lasts a year or two. Does having keywords in your domain URL benefit your search ranking? This topic has often been debated up and down the years. The consensus is that they are a ranking factor, albeit a small one - but small can still make a difference in the …

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Determining Relevance: Trust your gut when it comes to white hat SEO

Content that addresses frequently asked questions and provides basic knowledge about your industry or business helps readers, customers, and clients learn more about you, what you do, and what you sell. Today, obtaining links is much more than just link building; it's a part of a content marketing, strategic marketing …

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Usability benefits of an optimized URL

A high-quality page (naturally written) will, by contrast, typically be full of words semantically related to the main search term used. Sooner or later these people get caught but before they get caught, there is so much noise about their fete that many more people get misguided. Online marketers also …

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Less is always better when it comes to SEO

When establishing context, Google takes into account factors like the user's search history, location, global searches, previously stored data, spelling variations, synonyms, and concept matching. Don't be tempted by the huge numbers for broad keywords. With enough time and effort you might be able to rank for them, but you'd …

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Succeeding in SEO means paying attention to analysis

The most effective way to boost your website's indexation is through linking. The paths that the spiders take through the Internet are formed by links. When one page links to another page, the spider follows that path. Within your own website, make sure that you've created links to and from …

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Understand about html

Advertising offers an excellent venue to increase brand awareness. Understanding and recognizing how PageRank flows can make a difference in your SEO campaigns. The difference in many cases will be small, but in a competitive environment, every advantage counts. Well known search engines such as Google rank websites according to …

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Lets look at our approach to SEO

That becomes even more valuable when you consider that only 8.5% of all traffic makes it past the first page. Removing the duplicate content can have a very positive influence on the rankings of your pages. Google says it needs to detect an INTENT to manipulate Google to incur …

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SEO for Raw Traffic

As I mentioned, there are a lot of factors that go into producing top rankings and having the perfect URL is just one of them. There is no limit to the design of anchor texts for internal linking, since no Google filter can be used here. One important concept to …

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Layout, formatting and quality combine to make great SEO

Strengthening or creating links between the brand and other nodes of information that exist in the person's knowledge structure will be the goal. Make sure your title tag is 50-60 characters long, including spaces. Anything longer and Google may cut you short. Just a few years ago, the average user …

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Boost site speed and utilise canonical URLs

Today's consumers spend an average of five hours and 16 minutes in front of a screen thatdoes not involve television. If your content fails to provide your users with any added value or to engross them, it will not help to acquire leads and/or customers. It is impossible to …

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Pay particular attention to backlinks when performing an audit

When looking for ways to improve organic search engine rankings in just about any industry, the fact is that there are still only two primary ranking factors that search engines like Google give priority to: content and backlinks. Deriving your income from kiting trends online is not for the faint …

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Create an Engaging Web Presence by the use of offsite SEO

To create an optimized web store, you need to have your basics right, which include getting a domain name of your choice, designing a logo, building a website with a theme that matches that logo and most importantly, outlining the number of pages and writing appropriate content. Page copy should …

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What pain-points will your website or services solve?

During the taxonomy development phase, content managers can sometimes get carried away with category creation. A continuous campaign uses media time in a steady stream. For example, if we were looking for a cafe or coffee shop nearby, we'd type in Coffee Shop Reading - thanks to voice searching, however, we're …

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Make sure your SEO checklist includes LSI for best results

Write unique descriptions for every page of your website. In case you don't know, each single page of your site stands on its own merits. Your website as a whole does not get ranked on Google. Still, as long as you focus on long-term relevance and value, you will manage …

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Things that make you love and hate RSS feeds

This keyword list should be treated like an ongoing project that needs to be updated once a month, as search trends constantly change, so you need to be able to keep up as you continue to post content. Even though keyword research is the first and most important step in …

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SEO content generation best practice

When users add products to their cart on your eCommerce website, and views their cart, most CMS systems implement URL structures that are specific to the shopping cart experience. To remain focused, don't go after too many platforms, just be persistent with right platform related to your business. Writing a …

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The first choice should be backlinks

Nearly, 74% of consumers use search engines to find local business information. A title tag tells both users and search engines what the topic of a particular page is. The title tag should be placed within the head tag of the HTML document. Ideally, you should create a unique title …

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LSI helps search engines provide more relevant results

Many people don't pursue backlinks from Wikipedia because they're all "nofollow" links, which means search engines like Google don't count them as positive trust signals for your website. You need images not only to improve a user's experience on your website but also because they have a positive impact on …

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Here's what industry insiders think about keyword density

The obvious engagement related thing is social media. Check some social platforms, starting with Facebook and Twitter and Instagram to see if your desired audience is present on these platforms. If your meta description is a duplicate, the user experience in Google will be less. Although page titles might vary …

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Unheard ways to achieve success with web 2.0

DA/PA and CT/TF are all third party metrics meant to somehow replace the void left by the famous Google PR (Page Rank). Obviously none of them could replicate PR real values of nowadays (as those values are being kept secret for quite a while now). Reviewing Your Website's …

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When your use of site submissions becomes obsessive

Then, the IMC program can be designed to influence consumer thinking. Once Googlebot is on your site, it crawls each page in turn. When it finds an internal link, it will remember it and crawl it, either later that visit or on a subsequent trip to your site. Eventually, Google …

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Self-publishing Parasite SEO based purely on rankings

Google is also now looking at things like bounce rates - how long someone spends on your website. And it is looking at how your site renders on mobile and how quickly it loads. You can now get penalized for typos and mistakes. Webpages that are light on words but heavy …

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The secret behind indexed pages

Search Engine has become more smarter New Rules of SEO have been implemented or will soon be implemented--It means old rules are of less use or outdated. It is necessary to understand and learn these new rules to maximize return on Investment on the biggest platform of the Universe-Google. When …

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Succeeding in SEO means paying attention to SEM

Search Engine Optimisation (SEO) is a beneficial tool for businesses looking to market their products and services. SEO trends have been consistently changing over the years and have been resulting in more exposure for businesses. Don't duplicate title tags across your website, as this can negatively impact your visibility It …

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Education is the best legacy when it comes to metrics

Merely creating a Facebook page or posting videos to YouTube does not suffice. The view that the brand represents a good value also creates this advantage. It is good to optimize a web page with one keyword phrase rather than several ones at a time. By focusing on one keyword …

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Bucket brigades based on citations

For other sites, it can mean the number of visitors that registered on the site. I was asked what seemed like a pretty simple question for this video which is "why is SEO difficult?" and you know, on the surface it's tempting to just be able to say "oh you …

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Make sure you know exactly what you're doing with inbound links

Geo-targeting is essential and greatly improves open rates and click-through rates. By keeping customer experience at the forefront of your SEO strategy, your site stands a better chance of attracting continuous organic search traffic that converts into paying customers. However, we've seen some of our clients rank very quickly without …

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It's time to revolutionize our approach to organic SEO

Since evergreen content will help you improve your SEO ranking, it goes without saying that you will drive more traffic to your blog. How do you really get your SEO content to rock? You promote it! Get people to it. It has, therefore, become much harder for users to find …

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