Finance on a shoestring

How much training do your provide? Let the participants know ahead of time your expectations of them so they will be prepared. But to induce them to purchase you must first of all call attention to what you have to sell. These solutions require access to the resources and activities …

more ...


A poor approach to Finance

Work first, marketing and sales second. Coordination involves devising solutions, joint experimentation, motivation and organising and ensuring particular courses of action but without hierarchical authority. And they particularly don't want to feel that their hard-earned cash is going on unnecessary glitz. You are investing lots of cash aimed at lots …

more ...











Behavioral science research

In my research and that of many other behavioral scientists in the field, we’ve found that people don’t always make decisions and take action in a straightforward way. People struggle to turn their intentions into action. People struggle sometimes to make good decisions—even if, at another time …

more ...

Financialization and the Agri-food System

In recent decades, finance has increasingly become the gravitational center of economic life. In the process of financialization, financial actors and financial motives have taken on a greater role across economic sectors. The rise of finance can be traced, at least in part, to the economic policy shifts associated with …

more ...

Forgetting - what it means

Who hasn’t forgotten something at some point in their lives? Heck, who hasn’t forgotten something in the last hour, or the last five minutes? Forgetfulness is one of our many human frailties. Personally, the older I get, the longer that list seems to grow. There are sadly many …

more ...

Background information on Sales

Put the highest priority items at the top. You can take advantage of listening to others experiences, and use this knowledge to build your project faster and safer. Benefits, not features, ultimately sell products. He knows he needs to do something different, let go, hire better people, delegate, install systems …

more ...




Do your marketing while you?re busy

If you re starting a fine restaurant, for example, and your chef graduated at the top of her class from the Culinary Institute of America, play that front and center. Scarcity doesn t mean that you will be running out anytime soon. Why are online courses better than consulting? When …

more ...





What do you do to keep customers?

Don't be fooled. Hire a financial professional. It reflects your ideas, intuitions, instincts, and insights about your business and its future and provides the cheap insurance of testing them out before you are committed to a course of action.It may seem dishonest to say that a business plan can …

more ...







Do you feel confident in Production

Additionally, if you're among the increasing number of service providers who choose to work out of their homes, occupancy expenses are relatively low and tax advantages are a potential perk. Mezzanine financing, an even later stage, may be required for a major expansion of profitable and robust enterprises. As you …

more ...




Ask yourself

Ask yourself, “What kind of world would we live in if everybody put their best ideas into action?” I guarantee that the sum of the parts would be much greater than the individual pieces. If everybody was out innovating and taking risks with new ideas, we could make this planet …

more ...

The impact books have had on my life

As an artist, books have always informed my work even before I was aware of it, before I started using books as materials in my work. For the first twenty years of my career I was a painter who also made handmade books. Instinctively, the compositions of my paintings consisted …

more ...

The story of my business school attempt

When I went to business school back in the late seventies, we learned one important thing about stock market investing. It was simply this: there are so many smart people out there, you can’t outsmart them. In other words, thousands of intelligent, knowledgeable people buy and sell stocks all …

more ...