Use prices to test a new market

You may have sold a lot of products in a week, but unless you have actually received the money for them it is not going to hold much sway with the man on the doorstep who needs to be paid for the raw materials or equipment he is delivering, and …

more ...






Reinforce your relationships

Without small businesses, there would be no big businesses. Although this is a diverse group, it is a finite one. You can, however, use your research, sales forecasts, market trends, and competitive analysis to make well thought-out predictions of how you see your business developing if you are able to …

more ...

Background information on Quality

For example, a 100% chance of receiving $1,000 would be for many a superior option to a 1% chance of $100,000 payoff, even though mathematically equal. Is your company operating at full capacity, but missing a few parts and held together with duct tape? There are two types …

more ...






Fixed overhead expenses for Customer Service

Cannibalization is the diminishment of the sales of one's own product through the introduction of a competing product. First-stage financing is usually used to set up full-scale production and market development. In fact, good branding is located at the intersection of these two perspectives, and brand management works to keep …

more ...


Unwrapping Finance

Court examination. Becoming a success is directly proportional to what you give. The business is run by the systems'not the owner. Offer a prize to the one who will give the best reason for trading at Push & Pluck's, and then insert in the form of an advertisement in a leading …

more ...





Be Adventurous, Creative, and Open-Minded

Will you be running a business that hasn t increased significantly in size? In a primitive stage of culture man appropriated directly from nature's bounty the food and shelter which he required. It s essential, when courting these harried investors, that you make the right impression fast. They also don't …

more ...

Costs come in all varieties

Most boards will have financial, marketing, and organizational experts. You hire people because you can't do all the work yourself. Just as your car won't run without fuel, you can't sustain a roof over your head and provide food, clothing, and the rest of life's necessities if you can't pay …

more ...





Why should anyone hire you?

James Fisk, called the Prince of the Erie, rose to that position from a ragged newsboy. To take your business to the next level, you must learn how to trust people and delegate decisions to them. Most say they want the lowest price, the best quality, and the best service …

more ...

What are your main performance indicators?

Ask for referrals to professionals who specialize in the types of project you want to pursue. Maybe a favorite retail store suddenly comes up for sale (this is exactly what jump-started coauthor Jim's entrepreneurial career), or a friend informs them of a can't-miss opportunity, or a customer of the business …

more ...