Updating your website

Nobody has your interests so much at heart as you have. It s important, however, that a plan update not be a mechanical task, limited to plugging in the most recent sales figures. Once you re well established within your niche and have developed a reputation, you can expand more …

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Be creative

Let not the smallest thing be done in a slipshod way. This can be investments, money, family, time, freedom, peace of mind, contentment, enjoyment, success, or owning a business that works for you. The reality is, of course, that the grass isn't always greener on the other side of the …

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Investors want profit

In addition, your car, equipment, fixtures, and company vehicles are liabilities and not assets because they don't create positive cash-flow, and actually cost money to maintain. Invite them to ball games or hunting trips with you. A mission statement is a sentence or two describing the company s function, market …

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Pursue Growth and Learning

Get out there and patent it, market it, and sell it before someone comes along and steals your thunder. Identify your entire customer target marketing list, including current loyal customers who always use your company, repeat customers who have frequented your company over the last three to five years, new …

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Provide clear expectations

Yet, measuring value is important for orienting managers behaviours, and it affects the solutions implemented in business relationships on which value creation and appropriation depend. Sometimes the government really does want to help. Every month or quarter, provide a half-day training session to cover topics in a more in-depth way …

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Be undeniably good

But most people who start small businesses aren't super-affluent to begin with ' after all, one of the attractions of achieving small-business success is building your own nest egg. Branding your enterprise consists of a good deal more than simply settling on a company label. Obviously, the customers avatars that you …

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Become a trend spotter

Getting customers off price should be one of your goals when creating your marketing program. You built your friendships by spending quality time with them and doing lots of fun things together. If you come across as an overblown pretender, you can bet your plan will get short shrift. You …

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Failures don?t plan to fail; they fail to plan

In push strategies, manufacturers promote their product to intermediaries by offering, for example, free in-store promotional displays and price discounts, in an effort to get them to carry and promote their product to consumers. Expect the business plan to be a living document that improves with every tough question asked …

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Have a realistic assessment of competitors

Only after you know the exact amount of your company equity or capital investment can you determine the return on investment you want to shoot for. It is no good Ikea selling everything in its warehouse and then surveying the empty shelves and wondering what happens next ' it has to …

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Stay in touch with customers

This is why, as a first-time entrepreneur with limited funds, you should always avoid being the first into a market. No man with common ability and industry who puts the half or even the quarter of these ideas into practice can possibly fail. Be organised ' keep all your business papers …

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High rates of return

Liquidity ratios compare short-term assets to short-term liabilities. Often, one has to be in action in order to know the right thing to do. Because free isn't really free, a giveaway must help a business sell its core item. Profit is the company owner's reward for taking business risk.

The …

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Are your equipment rates accurate?

It is related of a Yankee book-peddler that he sold three copies of the same book to a family in one day--to the husband in the store, to the wife who was calling at a neighbor's, and to the daughter at home. That makes it more of a challenge when …

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